Test of trust

29th Jan 2025

Published in PharmaTimes magazine -
Embracing the AI revolution across pharma communications

The pharmaceutical industry stands at a crucial juncture, poised to be reshaped by transformative technology advancement.

At the forefront of this transformation is AI, a powerful tool that has the potential to revolutionise how pharma companies engage with patients, healthcare professionals and partners, from payers to care providers.

As we embrace this new era of digital innovation and the unprecedented change it represents, a critical challenge emerges about trust.

Check out the rest of the feature here

PharmaTimes Magazine

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